Context, problem, build, change, stack
Every case study follows the same structure: the context, the problem, what we did, how we did it, what changed and what we learned. Filter by category.
The case studies, by category.
It deliberately covers different types of projects — we don't want to show only the 'type' of project that suits us, but the real diversity of the work. For the full context of the offering, see all AI Engineering services.
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AutosWorld — over 1,600 products migrated from OpenCart to WooCommerce
AutosWorld has been selling collectible scale model cars since 2014, with over 10 years of SEO history on an old platform (OpenCart). We migrated everything to WooCommerce, with
ComfortMap — a portal with three types of users, plus a bug fixed in production
ComfortMap is a public directory of care homes (a “Booking.com for care homes”) plus a portal with separate dashboards for care home
Consumer Voice — a community platform, re-cloned 14 times for FMCG brands
Consumer Voice is a community platform for consumer goods brands — reviews, recipes, contests, feedback. We built the engine once
FOX — four successive engagements, from AI training to production digitalisation
We started with AI training for 28 employees. From there, the relationship grew organically — a redemption platform with prizes, then discussions about digitalising
GoaMasaj — a brochure website and call-only Google Ads campaign for a solo therapist
GoaMasaj is a single home-massage therapist in Bucharest, with no marketing team. We built the website, put real tracking on phone and WhatsApp
Legenda Cailor case study — organic content and a website for an equestrian centre
Legenda Cailor is an equestrian centre in Ilfov with a small social media account. We built a content line around the real expertise of the people who work
RSM Romania — discovery for applied AI in tax consultancy
Not every project in our portfolio is finished. This one is active — a discovery conversation about how applied AI could be used in
Tchibo GAME ON — a campaign platform with receipt uploads and anti-fraud checks
Tchibo Romania launched the “GAME ON” campaign, with receipt uploads straight from a phone. We built the validation platform, the anti-fraud
Virtual tour from photos — an engine that turns phone photos into a continuous video tour
We built an engine that turns phone photos into a continuous video tour of an apartment — the first subject was an apartment measuring
Made-up figures or percentages with no source
If a project is still ongoing or we do not have verified impact data, we say so directly — we do not fill the gap with a percentage that sounds good. For the pricing figures mentioned in some projects, the real pricing benchmarks from these projects are centralized separately, by service type.
Some details stay under NDA
For projects with confidentiality clauses, we describe the work and the process without exposing the client's sensitive data (internal financial figures, business strategies).
Let's see what fits your situation
Every context is different — a discovery call clarifies whether the approach from a case study applies to you too. The Niche Society's portfolio stays partly under NDA — a discovery call clarifies whether the approach from a case study applies to you too.
How we decide which case study to publish
We don't publish a case study just because it looks good — we publish it if it can tell something useful to someone weighing a similar decision, even when the project is still in progress.
For projects under NDA, we ask for the client's approval before publishing and describe the work without exposing internal financial figures or sensitive business strategies.
What happens after you read a case study
If a case study resembles your situation, the fastest next step is a discovery call, not a direct quote request — your context can change the approach.
Not every real project becomes a public case study — many stay only in discovery conversations, as an example discussed verbally, not a published page.
Frequently asked questions
Are all the projects in the case studies finished?
Not all — some (e.g. RSM Romania) are still in the discovery/pilot stage. We'd rather say that clearly than present an unfinished project as a complete success. Source: editorial
Why don't growth figures (%) appear in the case studies?
Because we don't always have independently verified impact data. Where we have concrete facts (the number of SKUs migrated, the number of live platforms), we show them; where we don't, we describe the change qualitatively. Source: editorial
Can I see projects that aren't published as case studies?
Many projects are under NDA and can't be shown publicly. We discuss relevant examples confidentially, during the discovery conversation. Source: editorial
How do I pick which case study is relevant to my situation?
Filter by project type (software, ecommerce, AI, community platform) using the selector above, or just tell us directly in discovery what interests you. Source: editorial
Do you have case studies for smaller projects too?
Yes, though not all of them have a dedicated page — smaller examples (NFC cards, simple websites) are discussed directly during the discovery process. Source: editorial
Do clients know they appear (even anonymized) in the case studies?
Yes — we only publish what we've explicitly agreed with each client, respecting existing confidentiality clauses. Source: editorial
Let's see what can be automated in your business.
A free 30-minute session: we'll tell you what can be automated, how long it takes and what it costs, with a fixed price after discovery.