Builder, custom theme, or headless
All three options mean design built for your brand, not a generic template. The difference is how it's built underneath: how much you can tinker with yourself, how fast and safe it is, and the price.
A simple analogy: the START package is modular furniture you can rearrange yourself anytime; STANDARD is a layout designed by an architect to your taste — we make the big changes, you edit the content; PREMIUM is a house designed from scratch, as fast and safe as possible. The WooCommerce online store price varies between the three packages depending on how much you can manage yourself and how complex the third-party integrations are.
Maximum autonomy
Built on a page builder — you move sections, swap images, add pages, no developer needed. Fastest to launch.
Recommended for most
Your own theme, built from scratch around your identity. You edit the content (text, products, banners); we handle the major design changes.
As fast and safe as possible
The storefront fully separate from the backend, top-tier technology. No design limits; cost to match your ambition.
Payments, courier, invoicing — not manual
A store with no automation on the order-to-delivery flow means constant manual work. We integrate a payment processor (we recommend Netopia for lower fees plus cash-on-delivery), automatic shipping-label generation on every order, and automatic invoicing with an e-Factura ANAF connector — legally mandatory, not optional. For a full breakdown of the pricing factors, what determines the cost of a WooCommerce online store explains why the integrations and catalog size matter more than how the theme looks.
- 01Payments Netopia (~1% fee) + cash on delivery; Stripe only if you sell internationally.
- 02Invoicing Oblio/Facturis/SmartBill with automatic push to e-Factura ANAF.
- 03Couriers waybill (AWB) generated automatically on order — Sameday, FAN Courier, Cargus, DPD.
Which package fits you?
Click a card.
You edit everything yourself
Full editing autonomy · good speed · fastest to deliver · lower price band
Design built for your brand
You edit the content, we handle the design · very good speed · medium delivery · real project example
Maximum speed, large catalogue
Design and changes through us · maximum speed · extended delivery · price to match
Accumulated SEO doesn't get thrown in the trash
If you are coming from OpenCart, PrestaShop or another platform with years of accumulated organic traffic, the migration has to include a complete plan of 301 redirects for every old URL — otherwise you lose all the ranking built up over the years. For a store with a large niche-product catalog, we migrated more than 1,600 unique SKUs, reconciled 1:1 with the real stock, with no product lost along the way. Creating a WooCommerce online store by migrating from OpenCart or PrestaShop necessarily includes a complete plan of 301 redirects, so you do not lose the organic traffic you built up. Migrating from another platform means, step by step, exactly what we describe separately in how to migrate an online store without losing all your SEO.
For stores with many product variants
Large catalogs (collections, multiple variants, limited editions) need real filtering — not just basic categories. We build filtering on the attributes that actually matter to your buyers (scale, brand, series, depending on the niche). A WooCommerce online store with more than 1,000 products needs filtering on real attributes — compatibility, size, OEM code — not just categories, exactly the pattern applied to the AutosWorld catalog.
eMAG and other channels, synced
If you already sell on eMAG or another marketplace, we integrate stock and order syncing (via EasySales or an equivalent), so you don't have to manage two separate inventories by hand.
A fixed price, after a short discovery call.
- fastest to launch
- you can edit everything yourself
- +1 component to maintain (the builder)
- 100% custom design
- you edit the content
- minimal attack surface
- no design limits
- fastest & safest
- suited for high traffic volume
Every project has a different context, workflows and infrastructure, so the price is set after a short, paid discovery and does not change along the way.
Frequently asked questions
How much does a WooCommerce online store cost?
For headless variants or very large catalogues, the cost is set individually after discovery.
Which package fits me if I want to edit everything myself?
The START package (builder) — built so you can move sections, swap images, and add pages without a developer. Source: editorial
Is e-Factura integration mandatory?
Yes — e-Factura is legally mandatory for both B2B and B2C transactions in Romania, with active fines for non-compliance. We include it from the build. Source: editorial
Can I migrate from OpenCart/PrestaShop without losing my Google traffic?
Yes, provided there's a complete SEO migration plan (301 redirects for every old URL) — a mandatory part of any replatforming we do, not optional. Source: editorial
Do you also integrate with eMAG?
Yes, through EasySales or an equivalent — syncing stock and orders between the site and the marketplace. Source: editorial
Who pays the monthly subscriptions (hosting, invoicing software, EasySales)?
These stay your responsibility as the store owner — we spell them out explicitly in the contract, so there's no confusion later. Source: editorial
What happens to your Google rankings after a WooCommerce migration?
It depends almost entirely on the quality of the 301 redirects — mapped URL by URL, not just at category level. With a complete mapping, the organic positions built up over the years can be preserved; an approximate mapping loses traffic, no matter how good the new store looks.
Let's see what can be automated in your business.
A free 30-minute session: we'll tell you what can be automated, how long it takes and what it costs, with a fixed price after discovery.